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Service
Guidelines

offer your customers something different.

Services

  • Customer service and personal contact with our clients are very important to us. We also take very good care of our products throughout the manufacturing and shipping process. At By Choice, we take customer service seriously.
  • Your watch and sunglasses have been handled with care and affection from when it was only parts. We continuously try to improve our service standards and to ensure we consider our social responsibility to our staff and the environment.
  • From the very beginning we have made sure all products got off to a great start in their life. They have been read from News Week to Elle magazine depending on the staff collecting or overseeing our warehouse.
  • Your watch and sunglasses have shared and enjoyed the fine tunes of contemporary music in our warehouse. They have been handled with love and respect in preparation of its journey in life. We will do our best to ensure that they gets off to a joyful beginning and hope that our customers will love their watch or sunglasses as much as we do whether you have chosen NAKED or GANGSTER.
Service

WATCHES

On By Choice, the offered watches Gangster & Naked, have their roots in great Scandinavian design traditions, where simplicity and quality are paramount. The combination of this underlying principal along with the drive to incorporate global fashion trends, have led world class designers to create some iconic watches for the modern purist.

The presented watches have been designed and manufactured to meet the demanding requirements of normal use.
  • The watch contains a precision movement (e.g.Japanese Miyota movement). Do not attempt to open the watch, or remove the case-back
  • Any work, including battery replacement, required within the guarantee period must be carried out by a certified watch technician or dealer.
  • All wooden watches cannot withstand water or moisture, so do not expose it to such elements.
  • Should water or condensation appear in the watch, have the watch checked immediately, as water can irreparably damage the electronic components.
  • If adjusting the wood strap of a wood watch, best ask a professional for help. You may adjust the wood strap yourself with the tool that came with the watch however do not use any excessive force to push in the tool as to much force may crack the link.
  • High temperature exposure is not recommended. Therefore do not expose the watch to extremes of temperature, or rapid changes of temperature.
  • The watch is designed to withstand impact under normal use, thus it cannot withstand any severe impacts such as being dropped onto hard surfaces.
  • Only clean the case with a soft cloth, moistened with water. Never use any form of chemicals, solvents or soap to clean the watch. The watch can be seriously damaged by such exposure as it ruins the finish and seals of your watch.
  • Strong chemical exposure such as petrol, solvents or adhesives, can seriously damage both the waterproof seals of the metal watches and the finish of your watch.
  • We do not recommend exposing your watch to salt water. Should this happen for you’re your metal watch immediately rinse your watch with fresh water. For the wooden watch wipe it and then use a moisture cloth to gently white the surface of your watch.
Naked

EYEWEAR

To NAKED has recently introduced a line of wood and cotton fiber sunglasses. The objective is to introduce light, unique and good looking sunglasses, that incorporates our international resources conservation policy.

By Choice has recently introduced a line of wood and cotton fiber sunglasses under the brand name NAKED. The objective for us was to introduce light, unique and good looking sunglasses in a different style than normally seen. In order to guarantee our quality, our sunglasses have been tested on bridge deformation and robustness of the glasses. All NAKED have “CR39” lenses with scratch resistant coatings. All NAKED sunglasses come with 1 year premium warranty against faults in materials and workmanship. The warranty policy does not cover wear and tear from regular use or misuse such as scratched lenses and broken temples.
In order to take care of your NAKED sunglasses please follow these simple rules:
  • Any and all work required within the guarantee period must be carried out by a certified optician or dealer.
  • Avoid exposure of the sunglasses to extreme temperature, or rapid changes of temperature.
  • The sunglasses are designed to withstand impact under normal use, thus it cannot withstand any severe impacts such as being dropped onto hard surfaces. Neither can they be sat upon.
  • Only clean the lenses with our cleaning cloths or other professional cleaning material. Never use any form of chemicals, solvents or soap to clean the sunglasses. The sunglasses can be seriously damaged by such exposure as it ruins the finish and may discolor your frame.
  • In general avoid contact with water, should it occur wipe it off. Avoid contact with salt water.
  • If not in use, please store your sunglasses away from direct sunlight, in a clean and dry location. Please store your sunglasses in the wood or hard case your sunglasses came in.
  • If adjustments of the sunglasses is needed seek out the help of a professional optician.